Starbucks unveiled a brand of instant coffee Tuesday that the high-end chain says "will change the way people drink coffee."
In this adaptation from his new book, Trade-Off: Why Some Things Catch On, and Others Don't (Broadway Books), author Kevin Maney explains the tension between two key qualities and how a great brand got caught in a no-man's-land between them.
A Briton bested competitors from 51 other countries to win the recent World Barista Championship in Atlanta, Georgia.
The high-end specialty coffee industry isn't immune to the effects of a recession, but many companies are still doing well.
Susan Todd loves her daily coffee fix. "I can drink four or five cups, easily, comfortably," said Todd, 59, of Clinton Township, Michigan.
It's a tough time for businesses, but one entrepreneur may have found the recipe for success.
Starbucks, home of the $4 latte, has introduced a new product to keep cash-strapped consumers sipping its brew.
Starbucks CEO Howard Schultz has been hyping a major announcement for weeks, hinting only that it would involve "innovation, competition, and value."
Michael Gates Gill was a high-flying, six-figure-earning advertising executive years ago before he was abruptly fired. He had created huge campaigns for companies like Christian Dior and Ford and lived an even bigger life, with luxury automobiles, lavish vacations and fabulous clothes.
Starbucks unveiled a brand of instant coffee Tuesday that the high-end chain says "will change the way people drink coffee."
In this adaptation from his new book, Trade-Off: Why Some Things Catch On, and Others Don't (Broadway Books), author Kevin Maney explains the tension between two key qualities and how a great brand got caught in a no-man's-land between them.
A Briton bested competitors from 51 other countries to win the recent World Barista Championship in Atlanta, Georgia.
The high-end specialty coffee industry isn't immune to the effects of a recession, but many companies are still doing well.
Susan Todd loves her daily coffee fix. "I can drink four or five cups, easily, comfortably," said Todd, 59, of Clinton Township, Michigan.
It's a tough time for businesses, but one entrepreneur may have found the recipe for success.
Starbucks, home of the $4 latte, has introduced a new product to keep cash-strapped consumers sipping its brew.
Starbucks CEO Howard Schultz has been hyping a major announcement for weeks, hinting only that it would involve "innovation, competition, and value."
Michael Gates Gill was a high-flying, six-figure-earning advertising executive years ago before he was abruptly fired. He had created huge campaigns for companies like Christian Dior and Ford and lived an even bigger life, with luxury automobiles, lavish vacations and fabulous clothes.
Hank Williams Jr.'s dressing room at the Raleigh Studios in Hollywood looks exactly like you'd think it would. There's a half empty bottle of Jim Beam, a box of cigars and a few "rowdy" friends, including an attractive blonde that wants to show off her new, um, chest in the hot tub later that night.
In an effort to alleviate problems facing the company, Starbucks announced that it will close 600 company-run U.S. stores over the next year. Most of the stores are near another Starbucks and aren't profitable.
Double latte in the morning, soda with lunch, energy drink at midday. Sound familiar?
Consultations: Dr. De-Kun Li of Kaiser Permanente on what pregnant women should know about caffeine
A London department store has started selling coffee for $100 a shot.
Time.com's office coffee addict takes a first sip of the new Pike Place Roast. And still longs for good old Sumatra
At a time when she really needed a miracle, Annamarie Ausnes found one in an unusual place.
Loyal customers get free extras, freshly ground coffee brewing in-house, fancy new espresso machines and more on the Starbucks revitalizing docket
Warning to Starbucks junkies who usually get a fix on their way home from work: You're out of luck on Tuesday.
As a sole proprietor who works primarily online, every day I face a painful decision: work from home or go to a coffeehouse?
McDonald's has begun serving up lattes and chai at its new McCafÉ, while Starbucks is now selling sausage, egg and cheese breakfasts. Is this a turf war?
Stocks gained ground at the start of trading Monday on lower oil prices and talk that the Federal Reserve could cut interest rates again.
U.S. stock futures rose early Monday as investors eyed a comeback from the previous session's brutal selloff and crude prices extended their declines.
Starbucks Coffee Company is the leading retailer, roaster and brand of specialty coffee in the world, with more than 6,000 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim.
The entries in this year's Big Tex Choice Awards could entice State Fair visitors back to the deep fryer for breakfast, lunch and dinner.
In the winter, the residents of this Pacific Northwest city hunker down for the gray rain that drills the city sidewalks for days on end. Locals drink loads of strong coffee, read books and take up knitting with zeal reserved in other parts of the nation for church going or clubbing.
As dairy prices rise, forcing Starbucks customers to shell out more for a grande decaf no-whip mocha, some small coffee stores are finding a way to outbrew the cappuccino king.
Watch out Starbucks. McDonald's is eager to steal customers of your pricey frothy lattes.
Despite the ubiquity of Starbucks, only about one out of six Americans drink specialty coffee on a daily basis, according to the National Coffee Association. To Patrick O'Dea, that smells like opportunity. For the past five years, the former Pringles salesman has run Peet's Coffee & Tea, a brand revered by coffee snobs but unknown in large swaths of the country.
I didn't plan to go to the Hilo Coffee Mill. In fact, on my tour of Big Island farms, I intend to skip coffee entirely. Not that there was any shortage of Kona coffee tourist experiences - they are some of the only agritourism operations with the marketing sophistication to, say, leave brochures in hotel lobbies - but I was looking for the more unusual crops.
When Dr. Evil plotted to take over the world in 1999's Austin Powers sequel, his headquarters was the Seattle Space Needle emblazoned with a Starbucks logo. As a symbol of global domination, the im...
You've finally managed to hit up enough angels, family, and friends to amass your first round of seed funding. Now it's time to take your idea on the road to woo customers, pitch VCs, and rub elbow...
To produce a pound of organic sun-dried coffee, farmers in the southern Ethiopian village of Fero spread six pounds of ripe, red coffee cherries onto pallets near their fields. They sun the fruit f...
Normally, I am not in favor of hiring a coach with a career record of 24 games below .500, a coach who, as T.J. Simers so cuttingly put it this morning in the Los Angeles Times, is a less inspiring hire than a wax likeness of Tom Landry.
An independent coffee shop owner filed a lawsuit against Starbucks Corp. Monday, charging the coffee house giant with using anti-competitive tactics to rid itself of competition.
Making a pot of coffee has never really been that much of a chore. Except that you have to clean out the coffee grounds (which always seem to get everywhere), and you rarely finish a whole pot, and...
Coffee makes many people feel alert, energized and even more cheerful, but can that steaming espresso, latte or cappuccino make you smarter?
Coca-Cola Co. will launch a new line of ready-to-drink coffee under the Godiva brand name in the second half of 2006, according to a report in an industry newsletter.
Coke has brewed up a plan to take on Pepsi and Starbucks in the ready-to-drink coffee market, according to a report Tuesday.
It's 2008, and a tattooed barista is sitting in the back room at Starbucks tapping on her laptop. Live video feeds from high-res webcams spread around the store are carried on a secure Wi-Fi networ...
Seeing Barrett Comiskey lounging in the rooftop beer garden of Shanghai's fabled Peace Hotel at twilight, sipping his cool Tsingtao and gazing down at the hurly-burly street scene below, you may be...
From October through June, Seattle impersonates London—dark and drizzly, with a climate that's good for field-testing Gore-Tex but not much else. Visit in late summer, though, and the city shakes o...
With cameras watching her, helicopters overhead, perhaps Martha summed up her situation best as she set out to make lemonade out of lemons.
I am, as people who meet me quickly conclude, the simplest of people. Plop me in front of Eight Simple Rules, and I am a happy boy. Stick me in the corner with a copy of Real Simple, FSB's sister m...
It's always on your mind: the next business trip. But what you're thinking about is closing the next deal--not the mundane details of your travel arrangements. So we've done that for you. Our down-...
An espresso shot isn't the only thing that provides a jolt in the new $2.25 Wolfgang Puck Gourmet Latte. It's also the baked limestone pebbles tucked into a chamber inside the hard-plastic containe...
You're in a strange city with an hour between meetings. If only you could find a place to check your e-mail. You can always hit a Kinko's, Starbucks, or UPS Store—all Wi-Fi-equipped—provided there'...
Who says coffee isn't everybody's cup of tea? Just ask Starbucks chairman Howard Schultz.
They are really nothing more than just two shops. A sandwich shop and a specialty coffee shop. Next door to each other in downtown Canton, in buildings that have been restored to resemble something of the city center's former glory.
Wake up and sell the coffee: that was the message that entrepreneur Mike Sheldrake got a few years back when he concluded, "I was going to have to either do something radical or close my doors." Hi...
By 9:10 a.m., John "Winter" Smith--just Winter to those who know him--had already been up for three hours, visited four Starbucks, eaten one Starbucks doughnut, and downed a Starbucks DoubleShot es...
Are Americans really drowning in a sea of double-shot mocha lattes? Professional skinflint David Bach seems to think so. At the heart of his best-selling The Automatic Millionaire is a seductive no...
Dunkin' Donuts has mastered the art of drip coffee, but can it compete when it comes to espresso? The doughnut chain launched a line of lattes, espresso shots, and flavored "swirl" beverages recent...
I'm in Seattle, talking with the father of the richest man in the world, who is speaking eloquently about a remarkably successful younger man who lives right here in his hometown. Yes, the speaker ...
BEND, ORE. (CNN/Money) - Starbucks debuted in Paris in January, marking its first entrée into France.
GREEN MOUNTAIN COFFEE No. 42
Howard Schultz is blushing. Having just heard that Starbucks, the coffee empire he built, is making its debut on the FORTUNE 500 list this year, the normally unflappable Schultz grins, his eyes dar...
One hundred miles east of Venice, the sleepy port of Trieste is home to much of Italy's coffee trade--including gourmet roaster Illy, which sells beans to cafes and restaurants around the globe. Bu...
Nestled among the rugged hills of Vietnam's Central Highlands, 200 miles north of Ho Chi Minh City, Buon Ma Thuot is a remote and isolated village in a remote and isolated land. The only road in an...
Running a business can be an insane gamble, given the odds of failure. But it doesn't have to be that way--not if you discover your company's X factor. That's what allowed ventures such as Starbuck...
As "eureka!" moments go, the precise instant of Jay Sorensen's Big Idea is closer to a Sad Sack comic than an Edison-style epiphany. One morning in the spring of 1991, Sorensen dropped his daughter...
If you've been to a Starbucks lately (and 15 million of you went last week), you may be surprised that just two short years ago Chairman Howard Schultz declared that the coffee merchant was going t...
At home, in an antique mahogany desk where Starbucks Chairman Howard Schultz often works in the hours before dawn, a bundle of clippings is piling up. Although the charismatic Schultz gets his shar...
Apparently, a Starbucks on every corner is not enough. Americans want espresso, and they want it at home. One in 10 households has an espresso maker, according to a recent survey by the National Co...
As Americans, we have grown up thinking of coffee primarily as a hot, tan liquid dispensed from fairly automatic appliances, then "doctored" as needed to make it drinkable. We open the three-pound ...
Every half decade or so, Corporate America rediscovers a concept so astoundingly fundamental that it's a wonder anyone forgot it in the first place. Companies that were recently pronouncing themsel...
You probably never realized how pampered college life was until you got out and tried to date on a real-life paycheck. Dinner and a movie? You can break $100 without breaking a sweat. And at $100 t...
A shakeout in the $950 million coffee-bar business is brewing as fast as you can say tall skinny decaf. The Specialty Coffee Association of America figures the number of coffee bars will more than ...
Your 50 cents cuppa Joe has now turned so chic, it's perked a lingo all its own. Coast to coast, java-hungry hordes are bellying up to coffee bars, ordering things like, "A short-shot latte, double...
PRICE CHECK, Aisle Four! Frozen squid tentacles and Nescafe Cappuccino." If selling in the developing world sounds like a job for a man and a donkey, it's time to have a look at what's happening at...
Some mornings you know instinctively about coffee shortages, but mid-May proved the dearth conclusively as frenetic trading pushed futures prices to near-record levels of $1.33 a pound. They haven'...
OCTOBER DAYS are now upon us. But will the autumn breeze put a chill on your portfolio? Even if this weren't the month of great sell-offs, the market is so edgy lately that the mildest disappointme...
A penchant for this more potent coffee is moving beyond such sissified metropolises as Seattle, where even Burger King and McDonald's sell espresso. ; Now it's steaming across the rest of the U.S. ...
STARBUCKS CORP. Even a first-time customer strolling into a Starbucks espresso bar is bound to guess he'll get no ordinary cup of joe. Polished hardwood gleams, the fixtures are postmodern trendy, ...
WHAT HAPPENS when two extremely large, highly capable, well-financed corporations fight it out for preeminence in a commodity business like coffee? Think of two large men competing to see who can k...
''I drink 20 cups of coffee a day,'' boasts Phil Johnson, 43. Maybe it's all that caffeine that has been stimulating his string of entrepreneurial ideas. The first of them came to him in 1980 when ...
Decaffeinated coffees may let you sleep at night, but they won't wake up your taste buds. That was the conclusion of the seven experts Money assembled to sample 10 varieties of decaf -- seven canne...
When drinkers of decaffeinated coffee ordered the beverage in a restaurant just a few years ago, they were served a cup of hot water, a packet of instant brew -- and often a disdainful look. No lon...

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