<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>The Coca-Cola Company: News &amp; Videos about The Coca-Cola Company - CNN.com</title><link>http://topics.edition.cnn.com/topics/feeds/rss/The_Coca_Cola_Company</link><description>Find stories, videos, and photos about The Coca-Cola Company from CNN.com.</description><language>en-us</language><copyright>Cable News Network LP, LLLP.</copyright><pubDate>Wed, 25 Nov 2009 20:01:56 GMT</pubDate><ttl>5</ttl><image><title>The Coca-Cola Company: News &amp; Videos about The Coca-Cola Company - CNN.com</title><url>http://i.cdn.turner.com/cnn/.element/img/1.0/logo/cnn.logo.rss.gif</url><link>http://topics.edition.cnn.com/topics/feeds/rss/The_Coca_Cola_Company</link><width>144</width><height>33</height><description>Find stories, videos, and photos about The Coca-Cola Company from CNN.com.</description></image><item><title>The stock market isn't as bad as you think</title><link>http://money.cnn.com/2009/02/16/markets/thebuzz/index.htm</link><guid>http://money.cnn.com/2009/02/16/markets/thebuzz/index.htm</guid><description>Happy Presidents' Day! Even if you have to work (like I do), the best part of this holiday is that the stock market is closed. And after last week, we all need a break.</description><pubDate>Mon, 16 Feb 2009 17:14:00 EST</pubDate></item><item><title>Coke Offers $2.5B for China Juice Maker</title><link>http://www.time.com/time/business/article/0,8599,1838297,00.html?xid=feed-cnn-topics</link><guid>http://www.time.com/time/business/article/0,8599,1838297,00.html?xid=feed-cnn-topics</guid><description>The Coca-Cola Co., the world's biggest beverage company, moved to expand its operations in the fast-growing Chinese market Wednesday with a $2.5 billion bid for major juicemaker China Huiyuan Juice Group Ltd</description><pubDate>Wed, 03 Sep 2008 15:00:00 EDT</pubDate></item><item><title>Chinese Hurdler's Pullout a Blow to Advertisers
</title><link>http://www.time.com/time/business/article/0,8599,1833916,00.html?xid=feed-cnn-topics</link><guid>http://www.time.com/time/business/article/0,8599,1833916,00.html?xid=feed-cnn-topics</guid><description>Hurdler Liu Xiang's surprise departure from the Olympics was a blow to advertisers including Coca Cola and Nike that made the 25-year-old hurdler a star of campaigns aimed at Chinese consumers</description><pubDate>Tue, 19 Aug 2008 15:00:00 EDT</pubDate></item><item><title>Fixing farming</title><link>http://money.cnn.com/2008/05/21/news/companies/gunther_farming.fortune/index.htm</link><guid>http://money.cnn.com/2008/05/21/news/companies/gunther_farming.fortune/index.htm</guid><description>Backyard vegetable gardens are fine. So are organics, slow food and locavores - people who eat produce grown nearby. But solutions to the global food crisis will come from big business, genetically engineered crops and large-scale farms.</description><pubDate>Thu, 22 May 2008 10:02:00 EDT</pubDate></item><item><title>Coke: The green thing</title><link>http://money.cnn.com/2008/04/14/news/companies/coca_cola.fortune/index.htm</link><guid>http://money.cnn.com/2008/04/14/news/companies/coca_cola.fortune/index.htm</guid><description>To save the planet, we've been told to stop burning coal, ditch our gas-guzzlers and switch our light bulbs to energy-efficient CFLs. Here's something else to worry about - the vending machine down the hall.</description><pubDate>Thu, 17 Apr 2008 12:04:00 EDT</pubDate></item><item><title>Coca-Cola takes stake in Honest Tea</title><link>http://money.cnn.com/2008/02/05/smbusiness/honest_tea_and_coke.fsb/index.htm</link><guid>http://money.cnn.com/2008/02/05/smbusiness/honest_tea_and_coke.fsb/index.htm</guid><description>The Coca-Cola Company said Tuesday it will buy a 40% stake in Honest Tea, a 10-year-old organic bottled tea upstart that grew its sales 70% last year.</description><pubDate>Tue, 05 Feb 2008 20:33:00 EST</pubDate></item><item><title>Coke near Honest Tea stake deal - report</title><link>http://money.cnn.com/2007/12/26/news/companies/coke_honesttea/index.htm</link><guid>http://money.cnn.com/2007/12/26/news/companies/coke_honesttea/index.htm</guid><description>Coca-Cola Co. is close to making an investment in up-and-coming soft drink maker Honest Tea for an undisclosed amount, according to a published report.</description><pubDate>Wed, 26 Dec 2007 17:10:00 EST</pubDate></item><item><title>Stocks up big after Fed action</title><link>http://money.cnn.com/2007/12/12/markets/markets_nyopen/index.htm</link><guid>http://money.cnn.com/2007/12/12/markets/markets_nyopen/index.htm</guid><description>Stocks surged at Wednesday's open after the Federal Reserve announced a coordinated global effort to combat the credit crunch.</description><pubDate>Wed, 12 Dec 2007 14:32:00 EST</pubDate></item><item><title>Coca-Cola posts higher profit, sales</title><link>http://money.cnn.com/2007/10/17/news/companies/coke/index.htm</link><guid>http://money.cnn.com/2007/10/17/news/companies/coke/index.htm</guid><description>Coca-Cola Co. posted a jump in its third-quarter profit and sales Wednesday, helped by strength in its overseas markets, although the company continues to suffer sluggish cola sales in its key North America market.</description><pubDate>Wed, 17 Oct 2007 15:22:00 EDT</pubDate></item><item><title>The Coca-Cola Company facts</title><link>http://edition.cnn.com/2007/BUSINESS/09/13/cocacola.facts/index.html#cnnSTCText</link><guid>http://edition.cnn.com/2007/BUSINESS/09/13/cocacola.facts/index.html#cnnSTCText</guid><description>Coca Cola was born in Atlanta, Georgia, on May 8, 1886. Dr. John Stith Pemberton, a local pharmacist, produced the syrup for Coca-Cola. It was put on sale at the nearby Jacobs' Pharmacy for five cents a glass as a soda fountain drink.</description><pubDate>Tue, 18 Sep 2007 09:04:00 EDT</pubDate></item><item><title>Neville Isdell profile</title><link>http://edition.cnn.com/2007/BUSINESS/09/13/isdell.biog/index.html#cnnSTCText</link><guid>http://edition.cnn.com/2007/BUSINESS/09/13/isdell.biog/index.html#cnnSTCText</guid><description>Neville Isdell was elected chairman, Board of Directors, and chief executive officer of The Coca-Cola Company on June 1, 2004.</description><pubDate>Tue, 18 Sep 2007 09:02:00 EDT</pubDate></item><item><title>Coca-Cola helps build recycling plant</title><link>http://money.cnn.com/2007/09/05/news/companies/cocacola_recyling.ap/index.htm</link><guid>http://money.cnn.com/2007/09/05/news/companies/cocacola_recyling.ap/index.htm</guid><description>The Coca-Cola Company will help build a $45 million plastics recycling plant in South Carolina and has set a goal of having every bottle it sells in the United States recycled or reused.</description><pubDate>Wed, 05 Sep 2007 08:20:00 EDT</pubDate></item><item><title>2 sentenced in Coke trade secret case</title><link>http://money.cnn.com/2007/05/23/news/newsmakers/coke/index.htm</link><guid>http://money.cnn.com/2007/05/23/news/newsmakers/coke/index.htm</guid><description>Two former Coca-Cola employees were sentenced Wednesday to serve federal prison terms for conspiring to steal and sell trade secrets to rival Pepsi.</description><pubDate>Wed, 23 May 2007 19:36:00 EDT</pubDate></item><item><title>Two ex-Coke workers sentenced in Pepsi plot deal</title><link>http://edition.cnn.com/2007/LAW/05/23/coca.cola.sentencing/index.html</link><guid>http://edition.cnn.com/2007/LAW/05/23/coca.cola.sentencing/index.html</guid><description>Two former Coca-Cola employees were sentenced Wednesday to serve federal prison terms for conspiring to steal and sell trade secrets to rival Pepsi.</description><pubDate>Wed, 23 May 2007 16:51:00 EDT</pubDate></item><item><title>Bottled water: No longer cool?</title><link>http://money.cnn.com/2007/04/24/news/economy/pluggedin_gunther_water.fortune/index.htm</link><guid>http://money.cnn.com/2007/04/24/news/economy/pluggedin_gunther_water.fortune/index.htm</guid><description>Recently, I stopped by my neighborhood Exxon station to conduct a price test. A 20-ounce bottle of Aquafina water cost $1.57, including tax. A 20-ounce bottle of Pepsi also cost $1.57. Regular gas sold for $3.05 a gallon.</description><pubDate>Tue, 24 Apr 2007 19:47:00 EDT</pubDate></item><item><title>Free music downloads, lawsuit not included</title><link>http://money.cnn.com/magazines/business2/business2_archive/2007/04/01/8403350/index.htm</link><guid>http://money.cnn.com/magazines/business2/business2_archive/2007/04/01/8403350/index.htm</guid><description>The next user to download a song from a peer-to-peer file-sharing service like LimeWire could be in for a surprise. Not a recording industry lawsuit, but a pop-up asking him to look at an ad--eithe... </description><pubDate>Mon, 23 Apr 2007 10:42:00 EDT</pubDate></item><item><title>Free music downloads, lawsuit not included</title><link>http://money.cnn.com/2007/04/20/magazines/business2/p2p_legit.biz2/index.htm</link><guid>http://money.cnn.com/2007/04/20/magazines/business2/p2p_legit.biz2/index.htm</guid><description>The next user to download a song from a peer-to-peer file-sharing service like LimeWire could be in for a surprise. Not a recording industry lawsuit, but a pop-up asking him to look at an ad--either text or video--in return for a free and legal copy of the music.</description><pubDate>Fri, 20 Apr 2007 21:11:00 EDT</pubDate></item><item><title>Dow boosted by Coke, J&amp;amp;J</title><link>http://money.cnn.com/2007/04/17/markets/markets_1200/index.htm</link><guid>http://money.cnn.com/2007/04/17/markets/markets_1200/index.htm</guid><description>The Dow jumped Tuesday afternoon, boosted by strong earnings from components Coca Cola and Johnson &amp;amp; Johnson, but the broader market struggled amid mixed economic news and higher oil prices.</description><pubDate>Tue, 17 Apr 2007 15:25:00 EDT</pubDate></item><item><title>Dow jumps on earnings</title><link>http://money.cnn.com/2007/04/17/markets/markets_1045/index.htm</link><guid>http://money.cnn.com/2007/04/17/markets/markets_1045/index.htm</guid><description>The Dow surged and the broader market was mixed Tuesday morning as investors welcomed upbeat earnings from Coca Cola and Johnson &amp;amp; Johnson, but held back amid some mixed economic news and higher oil prices.</description><pubDate>Tue, 17 Apr 2007 14:13:00 EDT</pubDate></item><item><title>Union woes brewing at Coke bottling</title><link>http://money.cnn.com/2007/04/13/news/companies/coke_union/index.htm</link><guid>http://money.cnn.com/2007/04/13/news/companies/coke_union/index.htm</guid><description>Something less sweet and decidedly more bitter than fizzy soft drinks is bubbling at Coca-Cola Enterprises, the biggest bottler of Coca-Cola beverages.</description><pubDate>Fri, 13 Apr 2007 13:04:00 EDT</pubDate></item><item><title>In cola wars, Coke now has the edge</title><link>http://money.cnn.com/2007/04/12/magazines/moneymag/colawars.moneymag/index.htm</link><guid>http://money.cnn.com/2007/04/12/magazines/moneymag/colawars.moneymag/index.htm</guid><description>Shares of beverage companies have always ranked high among the market's safe havens in uncertain times. Even when consumer incomes are stretched thin, sales of beer and soda don't suffer much.</description><pubDate>Thu, 12 Apr 2007 13:51:00 EDT</pubDate></item><item><title>Creative compensation</title><link>http://money.cnn.com/2007/02/12/magazines/business2/anomaly_aliph.biz2/index.htm</link><guid>http://money.cnn.com/2007/02/12/magazines/business2/anomaly_aliph.biz2/index.htm</guid><description>Agency creatives enjoyed immense power during the go-go 1990s, but their clients' accountants stole much of it back after the tech bust and as ad spending has continued to flatten.</description><pubDate>Mon, 12 Feb 2007 22:09:00 EST</pubDate></item><item><title>Guacamole and green tea</title><link>http://money.cnn.com/2006/12/20/news/companies/pluggedin_gunther_labels.fortune/index.htm</link><guid>http://money.cnn.com/2006/12/20/news/companies/pluggedin_gunther_labels.fortune/index.htm</guid><description>They say you can't judge a book by its cover. All too often, you can't judge a food by its label, either.</description><pubDate>Wed, 20 Dec 2006 14:24:00 EST</pubDate></item><item><title>Thursday's late-moving stocks</title><link>http://money.cnn.com/2006/10/19/markets/late_movers_1019/index.htm</link><guid>http://money.cnn.com/2006/10/19/markets/late_movers_1019/index.htm</guid><description>Here are some of the companies whose shares were active late Thursday:</description><pubDate>Thu, 19 Oct 2006 19:26:00 EDT</pubDate></item><item><title>Coke's new drink to burn calories</title><link>http://money.cnn.com/2006/10/12/news/companies/enviga/index.htm</link><guid>http://money.cnn.com/2006/10/12/news/companies/enviga/index.htm</guid><description>Coca-Cola is introducing a sparkling green tea drink containing calcium and caffeine that reportedly burns calories.</description><pubDate>Thu, 12 Oct 2006 19:35:00 EDT</pubDate></item><item><title>Coca-Cola Enterprises ranks No. 346 on FORTUNE's list of the World's Largest Companies</title><link>http://money.cnn.com/2006/09/22/news/companies/coke_enterprises.fortune/index.htm</link><guid>http://money.cnn.com/2006/09/22/news/companies/coke_enterprises.fortune/index.htm</guid><description>Coca-Cola Enterprises ranks no. 346 on FORTUNE's Global 500 this year, with $18.7 billion in revenues, up 3% from the previous year. The Atlanta, Georgia-based company was ranked no. 334 on the 2005 list. Its 2005 profits were $0.5 billion, down 13.8% from a year earlier.</description><pubDate>Fri, 22 Sep 2006 19:10:00 EDT</pubDate></item><item><title>Coke requests court secrecy</title><link>http://edition.cnn.com/2006/LAW/07/06/coke.secrets/index.html</link><guid>http://edition.cnn.com/2006/LAW/07/06/coke.secrets/index.html</guid><description>Coca-Cola asked for a protective order on Thursday so its trade secrets allegedly put up for sale by an employee will not be divulged in any legal action.</description><pubDate>Thu, 06 Jul 2006 04:09:00 EDT</pubDate></item><item><title>Another perk joins the endangered species list</title><link>http://money.cnn.com/2006/06/14/magazines/fortune/pension3_retirementguide_fortune/index.htm</link><guid>http://money.cnn.com/2006/06/14/magazines/fortune/pension3_retirementguide_fortune/index.htm</guid><description>Only 33 percent of large firms (200-plus employees) offer them, half the proportion that offered them in 1988. Most experts think that dropoff will continue, which means that such benefits in any substantive form will just about disappear within several years.</description><pubDate>Wed, 14 Jun 2006 14:36:00 EDT</pubDate></item><item><title>Coke gets buzzed...into the future</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/2006/05/15/8376881/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/2006/05/15/8376881/index.htm</guid><description>Every year, Coca-Cola holds its annual shareholders' meeting not in its headquarters city, Atlanta, but in its place of incorporation, quiet Wilmington, Del., in the Hotel du Pont, built by the ind... </description><pubDate>Thu, 11 May 2006 18:30:00 EDT</pubDate></item><item><title>Drink makers pulling sodas from schools</title><link>http://money.cnn.com/2006/05/03/news/beverage_guidelines/index.htm</link><guid>http://money.cnn.com/2006/05/03/news/beverage_guidelines/index.htm</guid><description>The nation's biggest beverage makers have agreed to end sales of nearly all sugary sodas to public schools, a group led by former President Clinton announced Wednesday.</description><pubDate>Wed, 03 May 2006 14:07:00 EDT</pubDate></item><item><title>Coca-Cola Enterprises ranks No. 120 on the 2006 FORTUNE 500</title><link>http://money.cnn.com/2006/04/11/news/companies/cocacola_f500_fortune/index.htm</link><guid>http://money.cnn.com/2006/04/11/news/companies/cocacola_f500_fortune/index.htm</guid><description>Coca-Cola Enterprises ranks no. 120 on this year's list of the FORTUNE 500, with $18,706 million in revenues, up 3% from the previous year. The Atlanta-based company was ranked no. 123 on the 2005 list. Its 2005 profits were $514 million, down 13.8% from a year earlier.</description><pubDate>Tue, 11 Apr 2006 16:01:00 EDT</pubDate></item><item><title>Coca-Cola ranks No. 89 on the 2006 FORTUNE 500</title><link>http://money.cnn.com/2006/04/05/news/companies/cocacola_f500_fortune/index.htm</link><guid>http://money.cnn.com/2006/04/05/news/companies/cocacola_f500_fortune/index.htm</guid><description>Coca-Cola ranks no. 89 on this year's list of the FORTUNE 500, with $23,104 million in revenues, up 5.2% from the previous year. The Atlanta-based company was ranked no. 92 on the 2005 list. Its 2005 profits were $4,872 million, up .5% from a year earlier.</description><pubDate>Thu, 06 Apr 2006 15:34:00 EDT</pubDate></item><item><title>Truckers to Coke: Can the Super Bowl ad!</title><link>http://money.cnn.com/2006/02/02/news/companies/truckers_coke/index.htm</link><guid>http://money.cnn.com/2006/02/02/news/companies/truckers_coke/index.htm</guid><description>Truckers want Coca-Cola to slam the brakes on a planned Super Bowl ad for its Full Throttle energy drink.</description><pubDate>Thu, 02 Feb 2006 11:20:00 EST</pubDate></item><item><title>Coke abuzz over coffee-cola drink</title><link>http://money.cnn.com/2005/12/07/news/fortune500/coke_blak/index.htm</link><guid>http://money.cnn.com/2005/12/07/news/fortune500/coke_blak/index.htm</guid><description>Coca-Cola Co. announced Wednesday that it will launch a new coffee-cola drink in 2006.</description><pubDate>Wed, 07 Dec 2005 18:38:00 EST</pubDate></item><item><title>Coca-Cola hurt in the U.S.</title><link>http://money.cnn.com/2005/04/19/news/fortune500/coke_earns/index.htm</link><guid>http://money.cnn.com/2005/04/19/news/fortune500/coke_earns/index.htm</guid><description>Coca-Cola Co. said Tuesday its net income fell in the first quarter, as the world's largest soft drink maker, is in the midst of restructuring its worldwide operations and revamping its marketing strategy, continued to struggle with weak North America sales.</description><pubDate>Tue, 19 Apr 2005 10:37:00 EDT</pubDate></item><item><title>Coca-Cola, Pepsi in calorie battle</title><link>http://money.cnn.com/2005/03/22/news/fortune500/coke_pepsi/index.htm</link><guid>http://money.cnn.com/2005/03/22/news/fortune500/coke_pepsi/index.htm</guid><description>The beverage aisle is about to get more crowded as Pepsi and Coca-Cola debut new diet colas.</description><pubDate>Tue, 22 Mar 2005 15:00:00 EST</pubDate></item><item><title>Coke looks for comeback</title><link>http://money.cnn.com/2005/02/16/news/fortune500/coke_call/index.htm</link><guid>http://money.cnn.com/2005/02/16/news/fortune500/coke_call/index.htm</guid><description>Coca-Cola Co. CEO Neville Isdell swallowed a can full of pride before analysts Wednesday as he repeatedly admonished himself and the beverage behemoth he leads for not "delivering to our full potential."</description><pubDate>Wed, 16 Feb 2005 13:17:00 EST</pubDate></item><item><title>Stocks for a year-end bounce</title><link>http://money.cnn.com/2004/11/08/commentary/mkcommentary/sivy/index.htm</link><guid>http://money.cnn.com/2004/11/08/commentary/mkcommentary/sivy/index.htm</guid><description>It's well known that deeply depressed stocks often enjoy a rally as the year comes to a close. This used to be called the "January effect," but the phenomenon has occurred as early as November in recent years.</description><pubDate>Mon, 08 Nov 2004 22:11:00 EST</pubDate></item><item><title>A warning from Coke</title><link>http://money.cnn.com/2004/09/15/news/fortune500/coke/index.htm</link><guid>http://money.cnn.com/2004/09/15/news/fortune500/coke/index.htm</guid><description>Soft drinks maker Coca-Cola warned Wednesday that its second-half earnings will miss Wall Street expectations, as its new CEO acknowledged the company has priced its products too high recently, cutting into sales volumes.</description><pubDate>Wed, 15 Sep 2004 11:04:00 EDT</pubDate></item><item><title>Coke president Heyer steps down</title><link>http://money.cnn.com/2004/06/09/news/fortune500/coke_heyer/index.htm</link><guid>http://money.cnn.com/2004/06/09/news/fortune500/coke_heyer/index.htm</guid><description>Coca-Cola Co. President and Chief Operating Officer Steven Heyer is leaving the company, a month after he lost the competition for the company's top job.</description><pubDate>Wed, 09 Jun 2004 12:35:00 EDT</pubDate></item><item><title>The Real Story How did Coca-Cola's management go from             first-rate to farcical in six short years? Tommy the barber kn</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/2004/05/31/370696/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/2004/05/31/370696/index.htm</guid><description>Now that Coca-Cola Co. has written the denouement to its latest public spectacle--now that it has landed a new chief executive after a search so remarkable that another FORTUNE 500 CEO, A.G. Lafley...</description><pubDate>Mon, 31 May 2004 04:01:00 EDT</pubDate></item><item><title>Coca-Cola launches low-carb C2 cola</title><link>http://money.cnn.com/2004/05/24/news/fortune500/coke/index.htm</link><guid>http://money.cnn.com/2004/05/24/news/fortune500/coke/index.htm</guid><description>Coca-Cola Co. Monday unveiled C2, a soft drink with less than half the calories and carbohydrates of the original Coke, and an ad campaign pitched at followers of trendy Atkins-style diets.</description><pubDate>Mon, 24 May 2004 21:55:00 EDT</pubDate></item><item><title>Lower-carb Coke on the way</title><link>http://money.cnn.com/2004/04/19/news/fortune500/coke/index.htm</link><guid>http://money.cnn.com/2004/04/19/news/fortune500/coke/index.htm</guid><description>Coca-Cola Co. said Monday it will launch a soft-drink with half the carbohydrates of traditional colas this summer as the world's largest soft-drink firm looks to capitalize on the low-carb diet craze.</description><pubDate>Mon, 19 Apr 2004 17:16:00 EDT</pubDate></item><item><title>Coca-Cola recalls UK bottled water</title><link>http://edition.cnn.com/2004/WORLD/europe/03/19/uk.dasani/index.html</link><guid>http://edition.cnn.com/2004/WORLD/europe/03/19/uk.dasani/index.html</guid><description>The Coca-Cola Company has recalled its entire Dasani range of bottled water in Britain after levels of bromate -- a derivative of bromine -- were found to exceed UK legal standards.</description><pubDate>Fri, 19 Mar 2004 12:52:00 EST</pubDate></item><item><title>Coke 'pure' water claim questioned</title><link>http://edition.cnn.com/2004/WORLD/europe/03/03/coke.water/index.html</link><guid>http://edition.cnn.com/2004/WORLD/europe/03/03/coke.water/index.html</guid><description>The Coca-Cola Co. is being investigated by trading standards officials in Britain over the use of the word "pure" on bottles of Dasani water.</description><pubDate>Wed, 03 Mar 2004 11:12:00 EST</pubDate></item><item><title>Salt, pepper and Diet Coke with lime?</title><link>http://money.cnn.com/2004/01/15/news/companies/coke/index.htm</link><guid>http://money.cnn.com/2004/01/15/news/companies/coke/index.htm</guid><description>Coca-Cola Co. made two moves this week to boost sagging soda sales in the United States.</description><pubDate>Thu, 15 Jan 2004 18:08:00 EST</pubDate></item><item><title>O.J. Simpson, Math Whiz</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/2002/04/15/321431/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/2002/04/15/321431/index.htm</guid><description>Sitting on the audit committee of a publicly traded company is a grave and serious task. Members are responsible for reviewing the auditors' work and--ultimately--the integrity of a firm's financia...</description><pubDate>Mon, 15 Apr 2002 04:01:00 EDT</pubDate></item><item><title>Winners &amp;amp; Losers</title><link>http://money.cnn.com/magazines/moneymag/moneymag_archive/2002/04/01/320298/index.htm</link><guid>http://money.cnn.com/magazines/moneymag/moneymag_archive/2002/04/01/320298/index.htm</guid><description>An analysis of firms that report more than 40% of defined-contribution-plan assets in company stock shows that for every example of that stock enriching workers, there's an equally compelling examp...</description><pubDate>Mon, 01 Apr 2002 05:01:00 EST</pubDate></item><item><title>Crunch Time for Coke His company is overflowing with trouble. But CEO Doug Ivester says he's in firm control of "the most noble </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1999/07/19/263104/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1999/07/19/263104/index.htm</guid><description>It's a Saturday afternoon on the eerily quiet 25th floor of Coca-Cola's headquarters in Atlanta. CEO Doug Ivester, who has just flown home from a tempest in Europe--and will fly back into it the ne...</description><pubDate>Mon, 19 Jul 1999 04:01:00 EDT</pubDate></item><item><title>Head and Shoulders Above the Rest The top ten CEOs keep shareholders happy by beating the pants off the competition.</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1999/03/01/255805/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1999/03/01/255805/index.htm</guid><description>INVESTING 101 </description><pubDate>Mon, 01 Mar 1999 05:01:00 EST</pubDate></item><item><title>Ebitda: Never Trust Anything That You Can't Pronounce</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1998/06/22/244160/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1998/06/22/244160/index.htm</guid><description>Is Ebitda getting out of hand again? The same performance measure (earnings before interest, taxes, depreciation, and amortization) that corporate raiders cited to justify their takeovers in the 19...</description><pubDate>Mon, 22 Jun 1998 04:01:00 EDT</pubDate></item><item><title>Doug Is It Coke's new CEO is following a tough act             indeed. But he's as driven as they come--and he shows signs      </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1998/05/25/242788/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1998/05/25/242788/index.htm</guid><description>It is nighttime in Shanghai, and by rights Doug Ivester should be in bed. He arrived here from Atlanta late last night, having spent a good part of his 51st birthday in an airplane. He was up early...</description><pubDate>Mon, 25 May 1998 04:01:00 EDT</pubDate></item><item><title>IN SEARCH OF ROBERTO'S SECRET FORMULA</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1997/12/29/235907/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1997/12/29/235907/index.htm</guid><description>In almost a quarter-century as a business journalist I have logged a lot of time in the company of CEOs, a few of them great--Sam Walton, Andy Grove, Jack Welch, Michael Eisner--and others, well, n...</description><pubDate>Mon, 29 Dec 1997 05:01:00 EST</pubDate></item><item><title>WHERE COKE GOES FROM HERE</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1997/10/13/232494/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1997/10/13/232494/index.htm</guid><description>When Coca-Cola revealed at the close of business on Monday, September 8, that Chairman and CEO Roberto Goizueta has lung cancer, the reaction on Wall Street signaled a sober reality: It's okay for ...</description><pubDate>Mon, 13 Oct 1997 04:01:00 EDT</pubDate></item><item><title>BRANSON'S AMERICAN INVASION AIRLINES, APPAREL, COLA, INSURANCE, RECORDS, SPIRITS ...</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1996/12/09/219336/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1996/12/09/219336/index.htm</guid><description>Midnight at Carre, Brussels' hottest nightclub. Madonna's "Like a Virgin" blasts from the sound system. The screens at the back of the stage, emblazoned with a giant label for Virgin Vodka, fly apa...</description><pubDate>Mon, 09 Dec 1996 05:01:00 EST</pubDate></item><item><title>HOW COKE IS KICKING PEPSI'S CAN IT'S THE BLOODIEST             CLASH YET OF THE COLA TITANS. COKE, WITH ITS RELENTLESS          </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1996/10/28/203906/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1996/10/28/203906/index.htm</guid><description>Inside the chairman's office on the 25th floor of Coca-Cola's stately headquarters in Atlanta, in the top left-hand drawer of his desk, Roberto Goizueta has for many years kept two charts. One desc...</description><pubDate>Mon, 28 Oct 1996 05:01:00 EST</pubDate></item><item><title>FORTUNE'S OLYMPIC FACT SHEET THE TOTAL COST OF THE             1996 OLYMPICS WILL BE 1,705,000,000</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1996/07/22/214717/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1996/07/22/214717/index.htm</guid><description>With two-thirds of the world's people tuning into the largest Olympic games in history, companies like Coke, IBM, and Visa are paying the heftiest sponsorship fees ever. It's all part of a global m...</description><pubDate>Mon, 22 Jul 1996 04:01:00 EDT</pubDate></item><item><title>WHAT TO ASK YOUR STOCKBROKER TO GET THE SWEETEST TRADES</title><link>http://money.cnn.com/magazines/moneymag/moneymag_archive/1996/07/01/214200/index.htm</link><guid>http://money.cnn.com/magazines/moneymag/moneymag_archive/1996/07/01/214200/index.htm</guid><description>If you are dealing with a full-service brokerage firm, you're paying about $80 in commissions to buy or sell 100 shares of a $30 stock. That's roughly 50% more than you would pay a discount broker,...</description><pubDate>Mon, 01 Jul 1996 04:01:00 EDT</pubDate></item><item><title>THE BRAND'S THE THING NOT SO LONG AGO, JUST ABOUT             EVERYONE HAD GIVEN UP BRANDS FOR DEAD. NOW COMPANIES LIKE         </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1996/03/04/210041/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1996/03/04/210041/index.htm</guid><description>Doug Ivester was at his desk at Coca-Cola headquarters on a Friday in early April 1993 when the news crossed the broad tape. Philip Morris was cutting the price of its Marlboro cigarettes by 40 cen...</description><pubDate>Mon, 04 Mar 1996 05:01:00 EST</pubDate></item><item><title>ROBERTO GOIZUETA AND JACK WELCH: THE WEALTH BUILDERS             HOW A PATRICIAN CUBAN EMIGRE AND A TRAIN CONDUCTOR'S SON       </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1995/12/11/208459/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1995/12/11/208459/index.htm</guid><description>THERE ARE ALL SORTS of ways to grade a chief executive. Look at his return on equity. Calculate his return on investment. Take quarterly note of his earnings growth. Rank him against his peers. Ran...</description><pubDate>Mon, 11 Dec 1995 05:01:00 EST</pubDate></item><item><title>SO YOU FAIL. NOW BOUNCE BACK!</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1995/05/01/202473/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1995/05/01/202473/index.htm</guid><description>If ever there were a failure destined to kill a career, New Coke was it. Sergio Zyman was the marketing man behind the most disastrous product launch since the Edsel. Wounded, he left Coca-Cola a y...</description><pubDate>Mon, 01 May 1995 04:01:00 EDT</pubDate></item><item><title>THE WORLD'S BEST BRAND CEO Roberto Goizueta's heaviest burden is the load of expectations he has built up by making Coke shareho</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1993/05/31/77919/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1993/05/31/77919/index.htm</guid><description>IT'S BEEN more than 12 years now since the Coca-Cola Co.'s patriarch -- a nonagenarian, cigar-smoking, Old South tycoon known simply as The Boss -- emerged from the live-oak shadows of his Georgia ...</description><pubDate>Mon, 31 May 1993 04:01:00 EDT</pubDate></item><item><title>AN UP-'N'-COMER FROM DOWN UNDER</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1992/01/13/75973/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1992/01/13/75973/index.htm</guid><description>Want a stock with kangaroolike bounce? Try Coca-Cola Amatil, the leading soft drink and snack food manufacturer in Australia and a rapidly growing international distributor of the world's best-sell...</description><pubDate>Mon, 13 Jan 1992 05:01:00 EST</pubDate></item><item><title>COKE'S PLAN TO PUMP UP THE VOLUME Coca-Cola has misstepped in the U.S. market. Now the company and its biggest bottler are betti</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1991/11/18/75752/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1991/11/18/75752/index.htm</guid><description>IF YOU KNOW the Coca-Cola Co. or have ridden the stock's 1,000% rise this past decade, you know the power behind the pop: It's those wonderfully profitable international operations. But you may not...</description><pubDate>Mon, 18 Nov 1991 05:01:00 EST</pubDate></item><item><title>FORTUNE Magazine contents page DECEMBER 31, 1990 VOL. 122, NO. 16 </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1990/12/31/74543/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1990/12/31/74543/index.htm</guid><description>COMPETITION/COVER STORY 50 AMERICA'S HOTTEST EXPORT: POP CULTURE All around the globe, folks just can't get enough of America. But we're not talking cars and televisions. The world's insatiable app...</description><pubDate>Mon, 31 Dec 1990 05:01:00 EST</pubDate></item><item><title>COKE GETS OFF ITS CAN IN EUROPE The Atlanta powerhouse figures that's where the greatest promise is in the Nineties. So it has a</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1990/08/13/73901/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1990/08/13/73901/index.htm</guid><description>WHEN THE MAKER of the world's most popular product changes the way it does business, you at least have to take notice. And when it does this in the market it expects to be its most profitable in th...</description><pubDate>Mon, 13 Aug 1990 04:01:00 EDT</pubDate></item><item><title>INCENTIVE PAY THAT DOESN'T WORK Restricted stock is supposed to spur executives to improve their companies' performance. The aut</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1989/08/28/72400/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1989/08/28/72400/index.htm</guid><description>PSST, BUDDY, want a hot tip on the stock market? Well, whenever a company adopts a restricted-stock plan for its executives, you get out of that stock fast and invest in some other company that doe...</description><pubDate>Mon, 28 Aug 1989 04:01:00 EDT</pubDate></item><item><title>A DIRECTORY OF THE LAUREATES From Ben Franklin to Ross Perot, each of these 120 people has won a place in the National Business </title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1989/07/03/72182/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1989/07/03/72182/index.htm</guid><description>Benjamin Franklin (1706-1790) Printer, publisher, writer </description><pubDate>Mon, 03 Jul 1989 04:01:00 EDT</pubDate></item><item><title>HOW TO HANDLE CUSTOMERS' GRIPES Complainers can shoot down a company faster than you can say ''I'm sorry.'' But GE, Coca-Cola, J</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1988/10/24/71159/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1988/10/24/71159/index.htm</guid><description>FRED JEROME survived a frequent flier's nightmare. Boarding a 9:30 Pan Am shuttle in New York one morning, he expected to arrive in Boston in plenty of time for a full afternoon of business meeting...</description><pubDate>Mon, 24 Oct 1988 04:01:00 EDT</pubDate></item><item><title>NAME THAT BRAND</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1988/07/04/70762/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1988/07/04/70762/index.htm</guid><description>Quick, what is the most powerful brand name in America? If you said, ''Coke is it,'' you're right, according to Landor Associates, a San Francisco design and image-consulting firm. Landor queried m...</description><pubDate>Mon, 04 Jul 1988 04:01:00 EDT</pubDate></item><item><title>HE PUT THE KICK BACK INTO COKE The 101-year-old company's boss, a brainy chemical engineer from Havana, is not afraid to break w</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1987/10/26/69725/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1987/10/26/69725/index.htm</guid><description>THREE OR FOUR times a day Roberto C. Goizueta, the aristocratic Cuban-born chief executive of Coca-Cola, walks out of his oak-floored office in Atlanta and down the hall to a Quotron machine, where...</description><pubDate>Mon, 26 Oct 1987 05:01:00 EST</pubDate></item><item><title>IPOs: The billion-dollar deals were no big deal</title><link>http://money.cnn.com/magazines/moneymag/moneymag_archive/1987/02/01/83701/index.htm</link><guid>http://money.cnn.com/magazines/moneymag/moneymag_archive/1987/02/01/83701/index.htm</guid><description>A record 717 new issues raised $22.4 billion from the public in 1986, including two offerings -- the Henley Group and Coca-Cola Enterprises, the world's largest bottling company -- that each broke ...</description><pubDate>Sun, 01 Feb 1987 05:01:00 EST</pubDate></item><item><title>Coke's fizzy deal</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1986/11/24/68361/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1986/11/24/68361/index.htm</guid><description>In what is likely to be the largest U.S. initial public offering, Coca-Cola Co. is selling some $1.6 billion of stock in Coca-Cola Enterprises, a group of Coke bottlers that covers 38% of the count...</description><pubDate>Mon, 24 Nov 1986 05:01:00 EST</pubDate></item><item><title>Beatrice Unloads a Big One</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1986/07/21/67887/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1986/07/21/67887/index.htm</guid><description>The group of investors who bought Beatrice Cos. last year planned a major sell-off to repay part of the $6.9 billion they borrowed, and it seemed likely Beatrice's $1-billion-a-year Coca-Cola bottl...</description><pubDate>Mon, 21 Jul 1986 04:01:00 EDT</pubDate></item><item><title>COKE'S BRAND-LOYALTY LESSON Brand loyalty? Everyone knows Americans don't have much anymore. Or do they? Ask the folks at Coca-C</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1985/08/05/66245/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1985/08/05/66245/index.htm</guid><description>MARKETERS battling to keep competitors from grabbing off customers complain that there just doesn't seem to be as much brand loyalty around as there used to be. Yet when Coca-Cola Co. dared to tamp...</description><pubDate>Mon, 05 Aug 1985 04:01:00 EDT</pubDate></item><item><title>Diff'rent Cokes</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1985/07/22/66210/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1985/07/22/66210/index.htm</guid><description>Coca-Cola Co., in another modification of its business formula, strengthened its profile in the entertainment industry by agreeing to buy two TV and film production companies co-owned by Norman Lea...</description><pubDate>Mon, 22 Jul 1985 04:01:00 EDT</pubDate></item><item><title>SOFT DRINK WARS: THE NEXT BATTLE The reformulation of Coke has given the feuding cola giants a chance to go at each other again.</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1985/06/24/66022/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1985/06/24/66022/index.htm</guid><description>IN THE U.S. SOFT DRINK industry, where 1% of the market is worth $300 million in retail sales, Coca-Cola and PepsiCo don't wage mere market share battles. They fight holy wars. These days the fight...</description><pubDate>Mon, 24 Jun 1985 04:01:00 EDT</pubDate></item><item><title>A Pen for the President, A PC for Gamblers, A Modest Proposal for the Newhouses, and Other Matters. Great Moments in Trademark P</title><link>http://money.cnn.com/magazines/fortune/fortune_archive/1985/04/15/65781/index.htm</link><guid>http://money.cnn.com/magazines/fortune/fortune_archive/1985/04/15/65781/index.htm</guid><description>GUILFORD, Vt.--The former Frederick Koch, who legally changed his name to Coke-Is-It, has negotiated an agreement with the Coca-Cola Company allowing him to keep his new name . . . The agreement pr...</description><pubDate>Mon, 15 Apr 1985 05:01:00 EST</pubDate></item></channel></rss>