"Casino Royale" Sony Ericsson
James Bond has entered the digital age. Agent 007 returns to screens Nov. 17 with two Sony Ericsson phones to help him destroy his enemies and seduce women. Sony Ericsson won't say if it paid for its K800 and K790 Cyber-shot phones to appear in the film, but it's hoping to boost sales with limited-edition versions of the 10 month-old models.
The gadget industry depends on your remaining ignorant. Otherwise you'd know that contrast ratios (a flat-screen TV spec) are basically bunk, that megapixels in digital cameras have become almost irrelevant, and that good marketing doesn't always equal good technology (applies to everything).
THE SAMSUNG D600 Samsung makes about 50% of the D600's components, and the phone is assembled in Gumi, South Korea. Like most cutting-edge phones, this $600 model (below, actual size) will be launched in Europe and Asia--then make its way to the U.S. Shell Black is the new silver: Samsung plans to unveil no fewer than ten black phones this year, vs. three last year. Sliding hinge Forget clamshells. Slick new designs like the D600 are "sliders." Its spring-assisted keypad slips out from under the phone with the smoothness of a switchblade. Main board Tantalum, mined in Brazil or Australia, is just one exotic element used on the circuitboard (in all, about one-quarter of the 109 elements are found in a phone). With 300 components, the circuitboard is the most expensive part of the phone. Tech consulting firm Portelligent estimates that it accounts for some 60% of the D600's $130 manufacturing cost. Vibrator (at top) Rap lovers, stay tuned. Engineers are trying to develop a speaker-vibrator combo, which woul
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