A look at the best and worst commercials from Super Bowl XLVI.
Once again, Chrysler's Super Bowl ad won the hearts and minds of football fans, this time with a little help from Clint Eastwood and, of course, Detroit.
Several Super Bowl ads have stood the test of time. Jordan and Larry Bird playing HORSE for McDonalds. The Budweiser frogs croaking for Anheuser-Busch. Mean Joe Greene tossing jerseys for Coca-Cola.
Watch John Stamos get knocked out and a two-headed singing car buyer in some Super Bowl ads airing on Sunday.
A marketing strategist explains which Super Bowl ads work and which ones don't.
Skechers, the athletic shoe company, has unveiled the star of its upcoming Super Bowl commercial -- and it's not Kim Kardashian.
Super Bowl 2012's ad spots have sold out at record high prices, according to NBC Sports, which is broadcasting the event from Indianapolis on Feb. 5.
Television commercials that are a lot louder than the program will be prohibited under rules adopted Tuesday by the Federal Communications Commission.
As the clock is ticking for the super committee to make some $1.2 trillion in cuts, companies and groups are spending more to influence what's on the chopping block.
If you grew up in the 70s, 80s and 90s, there's a good chance that whole portions of your brain are still clogged up with the jingles, catchphrases and slogans that defined a golden era of television advertising.
CNN's Jason Carroll reviews advertising's biggest night, with some 30-second spots that made a big impact.
After taking 24 hours of online flak for a set of cheeky Super Bowl ads that critics say went too far, Groupon founder Andrew Mason has explained, but not apologized, in a blog post.
The reality star hit it off with Kris Humphries's family while dining at STK in New York
The recession is officially over -- or at least, that's the message from Super Bowl advertisers this year.
It's a battle of the daily deal sites -- and this time it played out on the big screen. Right after Groupon secured a Super Bowl ad, rival site LivingSocial snapped up a pre-game spot.
The Super Bowl usually comes and goes without much notice in China.
Kris Humphries is "not a jealous person at all," the reality starlet tells PEOPLE
More than 100 million people are expected to tune in to Super Bowl XLV this weekend, but only some of them are football fans.
Chef Gary Donlick from Bistro Niko in Atlanta shows you how to make easy delicious dishes for your Super Bowl party.
Automakers are back in force for this year's Super Bowl -- just two years after the U.S. industry was nearly wiped out -- with nine companies purchasing multi-million dollar spots for the big game.
Get a sexy glimpse behind-the-scenes of her Skechers Shape-ups commercial as the reality star breaks someone's heart
Is a $3 million, 30-second Super Bowl ad really worth it?
What do you do if you're worth, like, a billion dollars? Try purchasing a Super Bowl ad. Groupon, the breakout online coupon company that recently raised $950 million in funding, just secured an ad spot for Super Bowl XLV.
The teen star and shock rocker go back to the future - Tron-style
This year's Super Bowl broadcast will feature star-studded ads, with Justin Bieber and Ozzy Osbourne teaming up for a Best Buy spot, and with Kim Kardashian headlining an ad for Skechers.
Anheuser-Busch said Friday it will feature five commercials during the upcoming broadcast of the 2011 Super Bowl, reaffirming its position as one of the most prolific advertisers for the big game.
In yet another sign of its resurgence, General Motors will advertise on this year's Super Bowl telecast for the first time since 2008.
Florida Senate candidates debate the issues and their support for President Obama's agenda.
Pick up a television remote control in your Las Vegas, Nevada, hotel room today and you are guaranteed to find a program to teach you how to play craps, blackjack and roulette as well as be inundated with 30-second messages about who to vote for in the Nov. 2 election.
BP's new television ad campaign featuring apologetic CEO Tony Hayward is an expensive and probably ineffective bid to rehabilitate the energy giant's image, according to ad experts.
With the announcement of Google TV last week, the online advertising giant left no hint of uncertainty that it doesn't want to be just an online advertising giant anymore.
In the near future, TV is going to be available anywhere, on any device, at any time. Just don't expect it to be free.
As more women watch the Super Bowl on Sunday, more commercials will cater to them. CNN's Alison Kosik reports.
If you watched the Super Bowl Sunday night, you saw at least two unprecedented events: The New Orleans Saints won their first championship, and Google ran an ad for its search engine on television.
The ads for this year's Super Bowl ran the gamut from popular TV shows to celebrity cameos to motherly love -- but the oddest and most omnipresent theme was men without pants.
If you haven't bought a spot for your Super Bowl ad, then you're too late.
Buy your Super Bowl ads while you still can, because spots are filling fast.
Relief might be coming for people irritated by loud TV commercials. CNN's Louise Schiavone reports.
It's after dinner. You're tired. You ease yourself into a comfortable place to watch your favorite TV show. Suddenly you're jolted from your couch potato demeanor by a commercial break.
Pepsi will not advertise in next year's Super Bowl, the company confirmed Thursday, deciding to sit out the big game for the first time in 23 years.
The price tag to influence the health care debate in the halls of Congress has surpassed $600 million and is fast becoming a legislative record breaker.
There are a lot of unhappy lines in this recession, but this wasn't one of them. The people that snaked around Denny's restaurant in Avenel, N.J., may have been cold and wet, but no one was complaining as they stood in the snow, waiting for the restaurant chain to disprove the old myth that there's no such thing as a free lunch (or in this case, breakfast).
Despite record prices, a grinding recession and the absence of two big advertisers this year, NBC says it's having no problem filling spots for Super Bowl XLIII.
Pundits may have spent the year declaring the passing of the 527 era, but the view from primary states this month is beginning to make the reports of that death look just a bit premature.
Barack Obama's decision to forgo public financing for his presidential campaign provides him with the tools needed to implement a "Shock and Awe" television ad strategy designed to paralyze John McCain's campaign, an expert on political TV advertising said in an interview with CNN.
Merck & Co. has agreed to pay $58 million as part of a multistate settlement of allegations that its ads for the once-popular painkiller Vioxx deceptively played down the health risks
What key constituency group are the presidential candidates fighting over? Soccer moms? NASCAR dads? Perhaps, but if television ad spending habits are any indication, the keys to the White House may be held by Pat Sajak and Vanna White.
Democratic presidential candidates Barack Obama and Hillary Clinton have spent more than $21 million on television advertising in the past two weeks, outspending the remaining Republican presidential contenders by more than 3-to-1.
CNN's Anderson Cooper and the political team analyze Barack Obama's surge in the polls and a tight race for Democrats.
See the pop star's commercial for Pepsi and Amazon from Sunday night
The New York Giants' victory over the New England Patriots Sunday night was one of the biggest upsets in Super Bowl history, but the advertising effort during the big game was not quite as inspiring.
With just days to make last-minute pitches to voters in two dozen states, the presidential candidates are pouring millions into television advertising before Super Tuesday.
One week from Sunday, the titans of American advertising will take to the field and go head-to-head in an epic battle of marketing muscle to determine who will be the king of commercials.
Republican presidential hopeful Mitt Romney has spent $10.2 million on television advertising this year -- a record amount at this point in a presidential campaign -- according to new data provided to CNN.
A wide-open presidential race and a willingness by candidates, interest groups, unions and corporations to buy TV time will lead to historic spending for political and issue-advocacy advertising in the 2008 election cycle, an analysis shows.
CNN's Tom Foreman reports on the record spending expected in the 2008 campaign's TV political ad wars.
Former Massachusetts Gov. Mitt Romney and Sen. John McCain are marking "firsts" in their bids for the Republican presidential nomination.
Cable television shows, unless they are the series finale of "The Sopranos," often don't generate the types of ratings that come anything close to what even the least-watched programs on the free broadcast networks get. But cable TV is actually among the hotter segments of the media business these days.
Business 2.0: Commercial Interestupdated: Tue Apr 03 2007 11:45:00
You don't often meet startup CEOs who introduce their new company's focus with the self-effacing phrase "It's an area that isn't very sexy." Instead they tell you, whether it's true or not, that th...
Remember when commercials used to actually try and sell you something?
It has already revolutionized the music business with its iPod device and iTunes music store. Now will Apple help kill the television's industry historic reliance on the 30-second TV commercial to help pay the bills?
Boring. Poorly executed. Unmemorable.
Indianapolis? Chicago? Who cares? For many, the battle between Anheuser-Busch, FedEx and CareerBuilder for funniest commercial is what matters on Super Bowl Sunday.
More than 90 million people are expected to tune in this Sunday to watch the Indianapolis Colts and Chicago Bears do battle on the gridiron in Super Bowl XLI.
Is a Super Bowl commercial worth it?
It's been business as usual when it comes to political advertising this year: the nastier the better.
When Google spent $1.65 billion for 19-month-old online video phenomenon YouTube, it was portrayed as a sign of the triumph of online video. And in important ways it is. But the voluminous coverage missed something central. Google's interest in the video-sharing site, ironically, also has a lot to do with its belief in the staying power of conventional broadcast television and cable.
Ever watch a lousy TV commercial and think that you could do a better job than the marketing agency who was probably paid a big fat fee?
Just because you're a small fry doesn't mean you can't compete with the big fish.
No. 1 apparel seller Gap Inc. on Tuesday announced that all of its namesakes U.S. stores are getting a substantial makeover this July and the retailer will also relaunch its TV ads in a bid to win back customers and revitalize its sagging sales.
Business 2.0: Marketing Made Easyupdated: Thu Jun 01 2006 00:01:00
EIGHT TO ONE. THAT WAS THE abysmal ratio of customer complaints to kudos at Staples stores in 2001. The company's slogan--"Yeah, we've got that"--had become laughable. Customers griped that items w...
NEW YORK (CNNMoney.com) - Tens of millions of Americans will watch the Super Bowl this Sunday. For many it's more important to see how the Burger King fares than how Pittsburgh Steelers quarterback Ben Roethlisberger does against the Seattle Seahawks.
For many, the suspense leading up to Super Bowl XL in Detroit on Feb. 5 has nothing to do with which teams will make it to the big game but which big corporations will be advertising during it.
NEW YORK (CNNMoney.com) - Pigskin fans rejoice! The National Football League playoffs begin this weekend and Super Bowl XL is only a little more than a month away.
Democratic senators from six red states returned home over the weekend for the Thanksgiving recess to confront television ads connecting critics of Judge Samuel Alito's nomination to the Supreme Court with left-wing special interests. A simultaneous message intended ultimately to reach 10 million Americans made this same point.
Drugmakers have cut television ad spending by 10 percent in the first quarter from a year ago, the sharpest decline in two years, a newspaper said Tuesday.
A quarter century of television advertising growth is expected to peak in 2006 when broadcast networks begin losing market share to the Internet and other emerging forms of advertising, according to a report released Monday.
Advertisers take note. Turns out, women this year preferred Super Bowl grunge over Oscar chic.
A Super Bowl commercial costs more than ever, but here's one way advertisers can get the most bang for their buck: Produce a tasteless ad that television executives reject, make it publicly available, and let the free publicity flow.
Louisiana's 3rd District, which lacked an incumbent for the first time in 24 years, had six candidates vying to fill the vacancy.
In a darkened conference room, shades drawn, a group of executives from the venerable New York advertising agency Foote Cone & Belding are watching a TV spot for Bermuda tourism. With its cheesy mu...
BBDO, one of the most respected ad agencies on Madison Avenue, has had a rude awakening. The agency is famed for its hip commercials like the Pepsi Twist spot, in which aging rocker Ozzy Osbourne w...
On a Wednesday morning in late January, as subfreezing gusts blasted the length of Madison Avenue, the temperature was 70 degrees and rising at the red-hot epicenter of the ad universe. Inside the ...
President Bush's re-election campaign Thursday defended its new campaign ads that sharply question the economic and national security positions of Sen. John Kerry of Massachusetts, the presumptive Democratic nominee.
WASHINGTON (CNN) -- Check out the links below to hot political stories around the country this morning.
CNNMoney: Playing for big moneyupdated: Fri Jan 30 2004 17:07:00
Many viewers of this weekend's Super Bowl will tune in for the commercials as much as the game itself.
British DJ Rob Overseer is used to being heard, not seen.
Just last week, I wrote about the new advertising cold war that's expected now that Yahoo has dumped Google as its search partner. But even as I wrote that, I was having doubts about the future of online advertising.
Although advertising rates for a 30-second Super Bowl spot on CBS hit a record $2.3 million, companies don't see the price as the main obstacle to appearing on marketing's biggest stage.
Let's consider a few fun stats. First, broadband has reached nearly 39 percent of all Internet-connected households and is expected to be in 79 percent in five years. Next, research firm In-Stat/MD...
You've got to admit it: Online brokers make some pretty tasty TV ads. There's the guy in the tow truck who owns the island (Discover). And the young stud in the Speedo who gives that old biddy the ...
Face it, Madison Avenue: Nobody watches TV commercials anymore. Nowadays a station break is merely a Pavlovian signal to hit the surf button. But what if advertisers could superimpose commercial me...
ONCE A VAST WASTELAND for viewers, advertisers, and investors, European television is turning into a go-go business. Guided by free-market policies, governments from Norway to Spain are selling the...
THE FINISH is in sight and the major candidates are pulling out all the stops: the hoopla of America's great long-distance telephone election is reaching its climax. Advertising, an estimated $500 ...
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